Episode 5: All About Social
Send us a text Welcome Back to Car Guy Simple! In today’s episode we discuss Social Media! It’s important for every dealership to have a social media presence, but how do we as Car people effectively use it for sales and growth. Listen in as Joe and Eaman discuss Balancing Promotional Content with Community Engagement, whether social media is a soft sell or if it can be used as a hard sell. Learn how dealers can turn social followers into Showroom Traffic. Make sure your using social media’s ...
Welcome Back to Car Guy Simple!
In today’s episode we discuss Social Media! It’s important for every dealership to have a social media presence, but how do we as Car people effectively use it for sales and growth. Listen in as Joe and Eaman discuss Balancing Promotional Content with Community Engagement, whether social media is a soft sell or if it can be used as a hard sell. Learn how dealers can turn social followers into Showroom Traffic. Make sure your using social media’s algorithms to boost your dealership page. It’s a lot to go over and you don’t want to miss out. From common mistakes to personalized dealer content, and reputation management super charge your dealerships success by listening in!
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EPISODE CREDITS:
Produced by PMD
Artwork designed by PMD
Additional music licensed through iStock
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00:15 - Intro
01:55 - Balancing promotional content with community engagement
05:05 - Using Comedy in your Content strategy
08:50 - What Role Does Video Content Play in Marketing
09:15 - Make the most of the Algorithm
14:40 - Turn Followers into Showroom Traffic
17:11 - What common mistakes do Dealers make on Social
19:38 - Break
20:10 - How important is it to personalize your content
23:35 - Core Principals of Social
26:50 - KPI’s to look for
29:17 - Reputation Management for Dealers
33:40 - Good Examples of Social Campaigns
36:17 - Looking at the future of Social Media
39:05 - Final Thoughts